<p>The Sumatran tiger (Panthera tigris sumatrae) is a critically endangered species, threatened by habitat loss and poaching. </p>

The Sumatran tiger (Panthera tigris sumatrae) is a critically endangered species, threatened by habitat loss and poaching.

Photograph by Steve Winter, Nat Geo Image Collection

How Virtual Hordes of Iconic Animals Could Hurt Us All

There may be a downside to being surrounded by images of charismatic animals: It could warp the way we think about their wild populations.

Widespread depictions of animals in pop culture—in advertisements, movies, photos, and toy stores—could actually be hurting the animals’ survival chances in the wild, new research suggests.

So Courchamp and other researchers asked more than 4,500 people from 69 countries in an online survey to list the species they found most charismatic. They also considered information from school surveys, zoo webpages, and posters for animated movies.

In research published this month in the journal PLOS One, the researchers list the top 20 charismatic species. Most of the animals identified as charismatic are large, terrestrial mammals. Coming in first place were tigers, followed by lions, elephants, giraffes, panthers, pandas, cheetahs, polar bears, wolves, and gorillas. (See photos of more

Unlock this story for free

Want the full story? Sign up to keep reading and unlock hundreds of Nat Geo articles for free.
Already have an account?
SIGN IN

Read This Next

What bacteria lurk in your city? Consult the bees.
Is melatonin giving you nightmares?
Why are these orcas killing sharks and removing their livers?

Go Further

Subscriber Exclusive Content

Why are people so dang obsessed with Mars?

How viruses shape our world

The era of greyhound racing in the U.S. is coming to an end

See how people have imagined life on Mars through history

See how NASA’s new Mars rover will explore the red planet

Why are people so dang obsessed with Mars?

How viruses shape our world

The era of greyhound racing in the U.S. is coming to an end

See how people have imagined life on Mars through history

See how NASA’s new Mars rover will explore the red planet

Why are people so dang obsessed with Mars?

How viruses shape our world

The era of greyhound racing in the U.S. is coming to an end

See how people have imagined life on Mars through history

See how NASA’s new Mars rover will explore the red planet