In Fashion, Oranges May Be the New Black

Italian designers are eagerly spinning wasted citrus into silky threads that could one day make our garments shine.

Picture a Hollywood awards show in the not-too-distant future. Celebrities dot the red carpet, while reporters chase them down to fawn over their couture. But instead of asking the classic, “Who are you wearing?” the question posed instead is, “What are you wearing?”

If Sicilian designer Adriana Santanocito has her way, the answer might be, “I’m wearing citrus.”

Welcome to the small-but-growing world of sustainable fashion. (See Turning Food Waste Into a Fashion Statement.) In the same way that consumers have become more conscious about where their food comes from and how its production impacts the environment, some innovative fashion designers are thinking about how to create eye-catching garments and accessories that are both high-end and low-carbon footprint.

Case in point: Santanocito

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