- The Plate
Entrepreneurs Hook Up Home Cooks With Customers
What if you could pick up a homemade pulled-pork sandwich on a brioche bun, or Vietnamese “broken rice” with braised honey chicken, or Baja-style fish tacos made by a home cook in your neighborhood instead of a faceless corporate chef or a strip-mall restaurant?
If you live in certain pockets of Oakland, Berkeley, or San Francisco, you can.
Here’s the idea behind a website operated by a start-up called Josephine: You place an order for a reasonably-priced home-cooked meal nearby, then a few days later, you walk into your neighbor’s house and pick up your dinner. The deal? You get home-cooked food, made by a real human with a family and a name, and that real human makes a few bucks in their kitchen.
It’s an arrangement,