- The Plate
How Millennials Drive the Digital Cooking Revolution
How did you make that dish? It seems like a simple question. But the answer these days is more likely to be “I just Googled it on my phone” than “It’s from grandma’s recipe box.” But are we missing out on something by relying so heavily on the ephemeral?
Millennials, those darlings of the marketing world born roughly between 1982 and 2000, are obsessed with food. They talk about it, Tweet about it, and proudly post photos of their #cookingburns on Instagram. So it’s no surprise to learn that they are more likely than the rest of us to cook with their electronics at hand.
Google (along with mcgarrybowen and Kraft Foods) recently surveyed more than 500 people about their cooking habits. They found that